Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the woocommerce domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/businessfhbb/public_html/wp-includes/functions.php on line 6114

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the woocommerce-paypal-payments domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/businessfhbb/public_html/wp-includes/functions.php on line 6114

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the woocommerce-paypal-payments domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/businessfhbb/public_html/wp-includes/functions.php on line 6114

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the learndash domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/businessfhbb/public_html/wp-includes/functions.php on line 6114

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the sumopaymentplans domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/businessfhbb/public_html/wp-includes/functions.php on line 6114

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the astra domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/businessfhbb/public_html/wp-includes/functions.php on line 6114

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the astra-addon domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/businessfhbb/public_html/wp-includes/functions.php on line 6114
{"id":2999,"date":"2019-02-27T15:17:43","date_gmt":"2019-02-27T15:17:43","guid":{"rendered":"https:\/\/business.firsthomebuyerbuddy.com.au\/?p=2999"},"modified":"2019-03-27T03:34:19","modified_gmt":"2019-03-27T03:34:19","slug":"how-much-love-do-you-give-your-database","status":"publish","type":"post","link":"https:\/\/business.firsthomebuyerbuddy.com.au\/how-much-love-do-you-give-your-database\/","title":{"rendered":"How Much Love Do You Give Your Database?"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

Come on. Be honest.<\/p>

Most people we talk with usually answer ‘not enough’.\u00a0\ud83d\ude2c<\/p>

And don’t worry, we’re all guilty of it (especially if you’re working solo). Other tasks take priority and before you know it, it’s been months since your clients or prospective clients last heard from you. \ud83e\udd26\ud83c\udffb\u200d\u2640\ufe0f<\/p>

But this is BAD!!\u00a0\ud83d\udc4e\ud83c\udffb\u00a0As a well nurtured database can mean the difference between a business that thrives and one that just survives.<\/p>

And it doesn’t have to take up too much of your time either. Especially when you can AUTOMATE this whole entire process.\u00a0\ud83d\ude4c\ud83c\udffc<\/p>

You can segment your leads and put them into different lists so the emails you’re sending out are even more powerful as the content is relevant to their situation and not some generic newsletter or ‘rates on hold’ email.<\/p>

Regular interaction with your database (even as little as an email once a fortnight) not only helps you build rapport and be seen as a trusted advisor who cares, it also helps you stay top of mind so when your ‘not sales ready’ leads are ready to do business, they come to you.\u00a0\ud83c\udf1f<\/p>

\ud83d\udd87\u00a0So how does this relate to running events?\u00a0\ud83d\udd87<\/p>

Because your database is one of the best FREE tools you can use to advertise your event!<\/p>

BUT…<\/p>

\u203c\ufe0fIf you haven’t interacted with your database for months and you try and send them an email about an event you’re running, they’ll either have no idea who you are, or there is a good chance they will delete your email without even reading it.<\/p>

So, if you’re planning on running an event in the first half of 2019 start nurturing those leads now! So by the time you send them an invite asking them to attend or to share your event with their friends and family, they’ll be more inclined to do so because of all the value you’ve previously given them. It’s the theory of reciprocity \ud83d\ude09<\/p>

P.S – if you need to revive a neglected database, start with an apology email and title it ‘I’m Sorry<\/em><\/strong>‘. This subject headline gets\u00a0higher<\/u><\/strong>\u00a0than average open rates. Just ensure the content of the email is of quality too. Let us know if you need some tips on what you could put in your email.<\/p><\/div><\/div>

\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Come on. Be honest. Most people we talk with usually answer ‘not enough’.\u00a0\ud83d\ude2c And don’t worry, we’re all guilty of it (especially if you’re working solo). Other tasks take priority and before you know it, it’s been months since your clients or prospective clients last heard from you. \ud83e\udd26\ud83c\udffb\u200d\u2640\ufe0f But this is BAD!!\u00a0\ud83d\udc4e\ud83c\udffb\u00a0As a well […]<\/p>\n","protected":false},"author":3,"featured_media":3001,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"How Much Love Do You Give Your Database?","_seopress_titles_desc":"A well-nurtured database can mean the difference between a business that thrives and one that just survives. If you haven't been showing enough love, start now.","_seopress_robots_index":"","site-sidebar-layout":"no-sidebar","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[28],"tags":[],"class_list":["post-2999","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-business-growth-strategies"],"_links":{"self":[{"href":"https:\/\/business.firsthomebuyerbuddy.com.au\/wp-json\/wp\/v2\/posts\/2999","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/business.firsthomebuyerbuddy.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/business.firsthomebuyerbuddy.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/business.firsthomebuyerbuddy.com.au\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/business.firsthomebuyerbuddy.com.au\/wp-json\/wp\/v2\/comments?post=2999"}],"version-history":[{"count":0,"href":"https:\/\/business.firsthomebuyerbuddy.com.au\/wp-json\/wp\/v2\/posts\/2999\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/business.firsthomebuyerbuddy.com.au\/wp-json\/wp\/v2\/media\/3001"}],"wp:attachment":[{"href":"https:\/\/business.firsthomebuyerbuddy.com.au\/wp-json\/wp\/v2\/media?parent=2999"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/business.firsthomebuyerbuddy.com.au\/wp-json\/wp\/v2\/categories?post=2999"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/business.firsthomebuyerbuddy.com.au\/wp-json\/wp\/v2\/tags?post=2999"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}